
Watching the ebb and flow of ticket sales can be panic-inducing.
At the beginning of your onsale, sales numbers spike thanks to your initial promotion. Next comes a lull when the novelty of the newly released tickets wears off — this is when your stress peaks. Finally, you see a boost in ticket sales a few days before the event as part of the last-minute “rush.” You just cross your fingers that this rush will be enough to hit your sales goals.
If the preceding paragraph made your eye twitch with stress, it might be time to try a different approach. Here are three ways to fuel ticket sales from the moment you publish your event to the time you open your doors.
Of course, the real challenge is combining these strategies to get users into the ticket queue. Start thinking about how you can use these tricks to your advantage, and comment below with your own go-to tactics for keeping ticket sales steady.