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Social Media

Snapchat Update: Why User Experience Makes All the Difference

Last month Snapchat released what might be the most hated update in app history. It was hated so much, in fact, that aChange.org petition focused on the upgrade garnered over $1.2 million signatures. Even the stock market hated the change—with Snap

Keys for SMB Social Media Usage in 2018

Small business marketing opportunities have grown tremendously over the last decade. According to social media usage research conducted by Smart Insights, 65 percent of Americans use at least one social network. Ten years ago, just 7 percent of Americans used

How to Make a Perfect Twitter Profile: A Complete Guide

Strategically crafting your Twitter profile page is a huge factor in growing your following. It’s as simple as that. If you’re active on Twitter, people are coming to your profile page. Here's what you need to know and implement stat.

19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing

Social media is more than just Facebook. Here are 19 statistics you need to know about Instagram, LinkedIn, and Twitter that can impact your marketing plan.

Social Media Content Creation: 4 Tips That’ll Step up Your Game

Social media content creation doesn't have to be a grueling process. Make it easy with advice from this free 4-step guide.

How to Effectively Use Video During Your Webinars

Using video during a webinar is a great way to increase audience engagement. Here are a few tips to help you effectively include video in your next webinar

Pinterest SEO Tips & Tactics to Get More Traffic

Before you start pinning away there are a few things you need to do so that you’re Pinterest business account is set-up for success.

The Five Most Important Elements in Influencer Marketing

Influencer marketing has become commonplace. If it's part of your plans for 2018, here are five critical elements to make your efforts to stand out.

Pinterest Marketing Strategies: 5 Critical Keys for Businesses

Do you want to attract more customers on Pinterest? Here are 5 critical keys for you business marketing strategy on Pinterest.

Pinterest for Business: Why Visual Content Marketing Is Crucial (And What You Need to Do About It)

If you want to win big on Pinterest you’re going to need lots of great images. Anna Bennett explains why visual content marketing is crucial.