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Reports & Guides

Creativity on the Fly: The Rise of Lifestyle Content for Travel Brands

Driving Authenticity from Dreaming to Sharing. In a world where images and information can be shared in an instant, it’s no small challenge for travel brands to create compelling content that engages—and motivates—their target audience. Success doesn’t require extensive research

6 Winning Strategies for Facebook and Instagram Ads

Find out which simple changes can lower your CPC by 40% while delivering a 31% lift in return on ad spend. Both Facebook and its subsidiary Instagram offer advanced targeting options that allow brands to get in front of new

UserTesting’s UX Industry Survey Report: Executive Summary

Many companies are realizing it’s no longer enough to run surveys or user test a couple of times a year. Instead, they’re working constantly to build a consistent experience across channels and on all devices, and customer feedback is the

Webinars for Beginners

Hosting your first webinar can be scary, and it can be nerve-racking speaking to a live audience. But there are best practices that you can follow that will help your event run smoothly, making you look like a star! In

How to Win Fans & Influence Purchases with Influencer Marketing

The Low-Down on Influencer Marketing. Today, marketing is evaluated by how quickly brands are able to keep up with digital trends and publish relevant content. This is the age of the connected, empowered, and visually-driven consumer. With 92% of consumers

Large-Scale Webcasting Services Survey Report

Discover How Industry Experts, Engineers and Executives Use and Assess Webcasting Services. Streaming Media magazine and Unisphere Research, along with Onstream Media Corp. and Transitions, Inc., set out to gauge trends in Large-Scale Webcasting by crafting a survey on viewing

How to Make Your Online Event Data Do the Heavy Lifting

Leverage Marketing Automation for Maximum Event ROI Marketing automation, when configured properly with your online events, will: Allow you to map each phase of the attendee event experience while propagating profile data to amplify your marketing efforts and support your

Webcasting & Online Events 2016 Benchmark Report by INXPO

A look at trends from attendance to engagement. Webcasts and online events are being used throughout the buyer’s journey to better nurture prospects, generate leads and provide best practices to buyers post-purchase. In this report, we will take a look

How To Command Attention in a Content-Driven World: Visual Commerce

The Complete Guide to Visual Commerce Find out what Lilly Pulitzer, Urban Outfitters and other leading brands are doing to overcome the biggest marketing challenges of today. Download this free visual commerce guide by Curalate to learn how to: Tap

Trends & Tips for 2016 Holiday Marketing

Cyber Monday falls a few days earlier in November this year and all in ecommerce have to be prepared for aggressive shopping throughout the month. Retailers are beginning sales earlier and earlier and shoppers are going in market when the