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Learn How to Avoid 10 Common Marketing Data Mistakes at Upcoming Webinar

The best way to find out if your marketing efforts are on the right track is to constantly measure them and collect feedback. For example, by using marketing technology to track your audience’s online search habits and social interactions, you can get a clearer picture of your efforts and you will be able to make changes to your campaign in real time. If you use any of the feedback you get to tweak your marketing campaigns, you’re already familiar with data-driven marketing. But are you an expert?

data-mistakes-op-webinarIf you are looking for a brush up to improve your knowledge of using data to increase your conversion rate, or if you are a newcomer to using marketing data and you want to make sure you are on the right track, it’s time to sign up for a webinar hosted by Openprise and The Marketing Scope, called Fix These 10 Common Marketing Data Fails to Boost Conversion. It will take place on Wednesday, May 17, at 10 AM PST | 1 PM EST.

During the webinar, experts from Openprise and The Marketing Scope will focus on the following and more:

  • How to determine if the quality of your data is putting your campaigns at a disadvantage. If your data is inaccurate, you won’t get the conversions you want. We’ll let you know some best practices to improve your data so you can get better results.
  • How to get better at personalization and segmentation. The answer is not to buy more data. You need to improve your efforts to segment and personalize, and we’ll show you how.
  • Which business processes will increase ROI. If you want to make data-driven marketing work for you, your processes need to be topnotch so you get accurate data that tells the whole story. This webinar will help you get there.

If you think you could benefit from learning more about these topics as they relate to data-driven marketing, register for our upcoming webinar called Fix These 10 Common Marketing Data Fails to Boost Conversion. When you attend on Wednesday, May 17, at 10 AM PST | 1 PM EST, you’ll find out how to overcome common mistakes so you can achieve the conversion rates you deserve to get.

Our webinar speakers include Allen Pogorzelski, who is the Vice President of Marketing at Openprise, and Eric Vidal, who is the Editor & Chief Content Officer at The Marketing Scope. If you’re ready to engage with these experts and start seeing better conversion rates, register today!