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Latest Posts By: Morris Edwards

Best LinkedIn Advertising Options

Our guide presents the best advertising options LinkedIn has to offer. It’s up to you to make the most of it and achieve your business goals. Make sure that you use those advertising options that your target audience responds best to. Find out which option that is by testing, tracing, and analyzing. It’s the winning recipe.

Top 10 Most Popular Social Media Apps to Follow

Let's take a look at the top 10 most impressive apps of social media to follow that are mobile compatible. These are free and can help to promote your business on a large scale.

What to Avoid When Launching a Link Building Campaign

The link building of 2019 is dead, long live . . . 2020? Anyone who works in the online marketing space these days knows that links are all the rage, and there’s no sign of their impact slowing down or stopping any time soon. Before you start your link building campaign, it’s important to make sure that you’re up to snuff on the industry best practices.

3 Ways to Strengthen Your Emotional Branding

If we’ve learned anything from brands such as Dove, it’s that powerful emotional branding can be key to consumer engagement. Here are three ways to elevate your own emotional branding.

Why The Hard Work Begins After You’ve Won A Client

Instead of kicking back and taking it easy once you’ve got a contract in place, it’s imperative that you quickly renew your efforts and start working as diligently as you can. Let's explain why the hard work begins after the client is won.

Omnichannel Marketing Guide – 5 Steps For Implementation

A professionally developed omnichannel plan can be a large endeavor. There are many working parts and points of integration. Here are five steps to get you and your business started on the path to implementation.

What Challenges in Cybersecurity do Digital Marketers Face in 2020?

Improving online security is the top marketing tip that we can give digital marketers for 2020. Without adequate security, all your reputation building exercises could be for nothing.

Are Retargeting Campaigns a Worthwhile Investment for Your Business?

A retargeting campaign takes advantage of the fact that a customer is familiar with your brand and product. The campaign serves to create a stronger bond, dealing with potential objections, and keeping your brand in mind. When handled correctly, retargeting might be one of the most effective marketing tools that you have.

3 Ways to Leverage Your RFP Software Content Library

When you centrally manage your RFP data in a content response library, your team can leverage content that promotes message consistency, reduces time spent on content development and approvals, and improves accuracy.

5 Things About Marketing Automation a Business Owner Must Know

Here are 5 things you must know if you’re involved in marketing or business.